Choose Local! Guest Blog written by Heather Watson, Creative Director of acorn30

The COVID-19 pandemic has made all business owners re-think how they do business. Whether it’s shifting production lines to manufacture PPE and Hand Sanitizer or creating an eCommerce store to sell products online – it’s been shapeshifting for many.
As we’ve been working to find ways to adapt to doing business in a safe manner, one area that still needs to be figured out are Trade Shows. In 2020, numerous trade shows and conferences were postponed or cancelled for the year. Plans had been too far along for many show organizers to be able to shift from in-person to online events; these things take one to two years to plan and it’s difficult to turn on a dime. Show organizers with a bit more run up time were able to shift to online events.